Renaissance Learning, Inc.

User experience analyst,
October 2015 - Present


GoalS

  • Understand the current role of IT Technicians
  • Understand how the IT Technician user and role will evolve
  • Assess current market position of Dell enterprise software products
  • Assess market position and user sentiment of competitive products
  • Summarize emerging technologies and barriers to organization adoption

Process

  • Conducted literature review via Gartner resources, web forums, and internal reports
  • Screened and recruited IT Subject Matter Experts of varying skill levels (entry-level to CIO) operating in a range of settings (private, public, small business, large enterprise)
  • Created discussion guides for user interviews
  • Conducted and summarized 17 user interviews  

Impact

  • Provided strategic recommendations and feature suggestions to stakeholders
  • Communicated daily research insights to multidisciplinary team of 30+ researchers, designers, product managers, and marketing executives
  • Garnered interest in UX research by gamifying stakeholder communications
  • Eliminated duplicative research efforts by centralizing strategic research needs